Netcore’s Strategy
Netcore’s AI-powered personalization and recommendation engine allowed EZMall to:
- Lay the foundation for 1:1 personalization using the clickstream data and current context of every website visitor
- Offer a reordered listing on the Product Listing Page in the order of products “most likely” to “least likely” to purchase based on relevance to individual customers
- Increase purchases per visitor through the “You May Also Like” personalized recommendation widget right under the main product image