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How can segmentation help to increase your email deliverability ?
Email deliverability is the ability to place the emails in the inbox of customers. In this blog, we decipher the underlying but powerful connection between the two.
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Apple Mail Privacy Protection fallout : Looking for meaningful metrics beyond opens
This post looks at action plans that can fix your email engagement analytics.
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11 Ways to Maximize Value from Transactional Emails
These best practices may seem obvious to some marketers, but they’re certainly not universally in play. Make sure that you follow them when creating your transactional email campaigns’
