Personalization

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How Fashion & Apparel E-Commerce Brands Can Use Product Recommendations to Increase Rev...
Personalization is no longer merely a buzzword for modern-day marketers like you. It needs to act as the foundation of all your marketing activities, es...
Blog
Believe it or not, e-commerce is gradually becoming synonymous to personalization. And I can’t emphasize enough on the fact that your customers are cons...
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5 Comprehensive Solutions to Personalization Challenges
For my birthday last month, my friends got my favorite cake from my favorite bakery. But, as soon as we opened the box, all smiles disappeared. A blank ...
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How to Efficiently Manage and Retain Your Users: Decoding the Secret to Product-Led Growth
The COVID-19 pandemic of 2020 has put the spotlight firmly on online business growth like never before. What was earlier a choice or luxury of selling o...
MartechBrain | E12 – Bibaswan Banerjee – New Ideas in Personalisation
In this episode, Rajesh Jain speaks to Bibaswan Banerjee, Director CRM Strategy and User Analytics at Klook Singapore, about “New Ideas in Persona...
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How Online Fashion Retailers can Leverage Personalization to Thrive in the New Normal
As the chaos of pandemic continues to envelope our lives, people are now immune to the life in the new normal with digitization as the new rope to hold ...
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Expert’s View: Kalpit Jain, Group CEO, Netcore talks about Embracing Contextual Engagement a...
2020 has been watching the unfolding of events that hadn’t ever happened before, and all the disruptions have led to more digital transformation in the ...
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Expert’s View: Divya Dixit on How ALTBalaji Uses Customer Data and AI to Predict and P...
One can’t talk about OTT platforms without mentioning personalization and recommendations. Ecommerce and OTT platforms have been heavily thriving on AI-...
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Expert’s View: Akshay Matkar, Marketing Head, Candere Talks About Personalization to Drive G...
According to McKinsey and Company, 18% of the jewelry sales are expected to be made online by 2025 taking its worth to about $79 billion annually. With ...
Blog
Expert’s View: Abhishek Joshi on How MX Player Improved Brand Loyalty With AI-Led Pers...
Believe it or not, the global pandemic has brought a major shift in consumer behavior as well as brands’ perspective towards their consumers. Many brand...