ResMed Case Study: 21% Conversion Growth with AI Search & Merchandising | Netcore
IGP Drives 3X Email CTR Uplift with Netcore Insight Agent

IGP Drives 3X Email CTR Uplift with Netcore Insight Agent

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Results Achieved
3X up
Email CTR Uplift
38% up
Email Open Rate
~95% up
Reduction in campaign wave analysis time

Company: IGP (IndianGiftsPortal.com) 

About: IGP (IndianGiftsPortal.com) is one of India’s most trusted online gifting platforms. To deliver high-performance campaigns across major gifting occasions, the team needed fast, reliable access to historical campaign data — a capability their existing tools simply could not
provide.

Industry: E-Commerce

Location: India

Category: Agentic Marketing

Solutions Used: Insight Agent

The Challenge

Years of Campaign Data, Zero Actionable Visibility.

IGP’s historical campaign performance was buried across fragmented spreadsheets with no unified way to surface patterns. Every analysis meant starting from scratch, leaving no time for the strategic decisions that actually move the needle.

The Solution

Insight Agent Turned Campaign History into an Instant, Conversational Intelligence Layer.

  • Analysed all 2025 Valentine’s campaign waves simultaneously to surface the CTA pattern driving Wave 1’s outperformance
  • Replaced 3 to 4 hour daily push reporting with instant, automated summaries
  • Pulled 3-month cross-channel performance data in a single interaction

The Impact

  • 3X Email CTR Uplift
  • 38% Email Open Rate vs. ~25% baseline
  • ~95% Reduction in campaign wave analysis time
  • ~90% Reduction in daily push reporting time
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