Mobile Mastery: Buser Achieves 71% ROI Lift and Curbs App Uninstalls with Netcore Cloud

Results Achieved

71%

Marketing ROI

4%

Repeat Purchase Rate

11%

App Uninstall Rate

Company: Buser

About Buser:

Buser is a leading Brazilian collaborative transportation platform that revolutionized inter-city travel. As a digital-native business, the mobile app is the single most critical touchpoint for all bookings, payments, and reservations.

Industry: Travel, Transportation

Location: Brazil

Category: Mobile Engagement, App Retention, Loyalty

Solutions Used: AI-Powered Mobile Engagement, Dynamic Segmentation, App Push Notifications

The Solution

AI Mobile Engagement: Migration Delivers 40-50% Cost Savings.

Buser made the strategic decision to migrate to Netcore Cloud, immediately achieving a 40-50% reduction in MarTech spending. The shift enabled an AI-powered mobile strategy focused on precision:

Real-Time Analytics: Utilized state-of-the-art analytics to segment users based on specific in-app actions (e.g., searching but not booking, or uninstalling).
Retention Engine: App Push became the core revenue channel, responsible for 77.09% of total attributed revenue. It delivered hyper-personalized, contextual messages to prevent churn and offer first-booking incentives.

The Impact

App Push Dominance: Retention Turns into Revenue.

The shift transformed mobile engagement into a highly efficient revenue engine:

Revenue ROI: 71% Lift (Quarter-over-Quarter).
App Uninstall Rate: 11% Reduction.
Repeat Purchase Rate: 4% Improvement (Month 1).
Total Revenue Impact: Achieved an impressive 113X Revenue ROI and contributed 11.60% to Buser’s overall business.

Ready to see how Buser achieved a 71% ROI lift and curbed churn with mobile mastery?

The two things that made us choose Netcore were cost and autonomy. We’ve already seen an ROI lift of 71%

Luiza Guimaraes, Senior Marketing Manager at Buser

Patanjali Ayurved Increased Users with Customer Engagement Platform | Netcore Cloud

Patanjali Ayurveda expands its user reach by 70% through Netcore Cloud’s advanced customer engagement solutions

Flowerchip@2x

Flower delivery brand, FlowerChimp achieves 91% higher revenue using Netcore Cloud’s Customer Engagement platform

MyTeam Acheived 41% Higher Engagement | Netcore Cloud

MyTeam11 Achieves 41% Higher Engagement with Netcore Cloud’s Solution

Unlock unmatched customer experiences,
get started now

Let us show you what's possible with Netcore.

Copyright 2025