Netcore Cloud CE helped Habeebat increase customer retention by 40%

Netcore Cloud CE helped Habeebat increase customer retention by 40%

Key Results
Boost in Customer Engagement
Increase in Conversions


Habeebat is Nigeria’s premier halal eCommerce platform created to bridge the gap within the local market for halal and modest products. The brand is a leading fashion and lifestyle eRetail offering a wide range of modest products for men and women. Besides a bespoke selection of Abayas, Jalamias, and Modest Fashion, the brand made halal homeware accessible online.

Industry: eCommerce

Location: Nigeria

Category: Customer Engagement

Solution used: The Netcore Customer Engagement platform


The brand wanted a solution that would help them reach diverse online customers across multiple marketing channels to increase digital conversions.

The primary challenges were:

  • Low website engagement
  • Huge gap between customers adding to cart and checkout.
  • Promoting new products on the website
  • Promoting products to customers based on preferences



Netcore Cloud was approached by Habeebat eCommence fashion store to address issues they were encountering with their digital conversions. This led to a comprehensive evaluation of their digital communication methods and their utilization of the features available on the Netcore Cloud platform.

The store’s automated customer communication and engagement triggers left much to be desired. To improve their KPIs, the following integrations were suggested and implemented:

  1.     Automated communication to target abandoned cart using Journey 2.0
  2.     Automated Browser Push Notifications to promote specific products using Journey 2.0
  3.     Browser Push Notification on public holidays and festivals
  4.     Newsletters and web messages to capture leads interested in specific products
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