Your product recommendations are invisible.
Not literally—but in the way that matters most: to customers who’ve stopped noticing because of the same recommendations over and over. But they need to see some of your products before buying. And visual recommendations are your best shot at recreating a storefront online.
But when they’re static, repetitive, and slow to update, they blend into the background. Marketers are stuck building and refreshing static blocks across campaigns that lose relevance even before the first campaign goes live.
Today, we’re changing that. Here is a faster, smarter, dynamic way to run product recommendation campaigns.
Curated when you want control, dynamic when you want scale
Drag and drop the title, text, images, link the products, and fix the broken links. And do it all over again for more campaigns. Sounds familiar? That’s frustrating. With a fixed recommendation block, the campaigns get stale fast.
So what do you do? Create more recommendation blocks.
That can get tedious very fast. Don’t you wish most of this could be… just automated?
That’s what we’re bringing in our Product Picker. A set of hand-picked recommendations when you want control. And dynamic rules that automatically populate products in recommendation blocks when you want scale and don’t have time to update every campaign manually.
Why this changes everything for ecommerce marketers?
With Product Picker, marketers get back what matters most: time, control, and relevance.
Whether you’re pushing weekly new arrivals, running time-bound sales, or refreshing evergreen campaigns, Product Picker ensures your campaigns stay fresh, scalable, and on-brand, without the repetitive manual work.
Launch faster than ever
We bring you a no-code experience with simple drag-and-drop functionality to create recommendation blocks. This results in your campaigns going live faster. Moreover, blocks with products populate automatically based on rules you set. This unlocks a new level of scale and automation in your campaigns that only Netcore offers. Marketers can create both types of product picker blocks without any technical knowledge.
Drive engagement with targeted recommendations
Show new arrivals to trend shoppers, bestsellers to more segments, or discounted products during sales. These possibilities unlock more combinations to engage with more products across your segments. The best part? In the Dynamic Product Picker, the recommendations are inserted automatically.
Sales strategy
Got unsold inventory? Want to re-engage high-value shoppers who aren’t responding to regular emails? Or maybe you need to show budget-friendly products to price-sensitive customers?
Product Picker makes all this possible—faster, easier, and with fewer clicks.
Style every detail to match your brand
To package all of this even better, product picker offers granular control over everything from what you want to show (title, price, buttons, and more) to the colors and other design elements. So, the recommendations can be created matching your brand’s identity or exactly the way you want them.
Never break a campaign again
But what if you run a campaign with dynamic product recommendations, it’s a hit, and a couple of products sell out? This is why there’s a built-in failsafe to replace out-of-stock products with in-stock products that match the rules you set. If all else fails, the campaign is suspended, so your customers don’t face a bad experience where they’re shown out-of-stock products.
Use cases
With both static and rule-based dynamic product blocks, Product Picker unlocks a range of high-impact use cases—whether you’re running festive campaigns, sending weekly picks, or driving conversions for specific categories.
Festive product mailer
Send a curated list of festive products during peak shopping season.
Weekly editor’s picks
Send a weekly list of curated products to customers.
Increase conversions for specific categories
Maybe this quarter’s targets are to increase conversions for men’s shirts or women’s shoes. Whatever it is, simply set the rules in the dynamic product picker to scale conversions to specific categories.
Auto-insert new arrivals in weekly emails
Keep your new arrivals in your customers’ minds by showing them regularly in recommendation campaigns.
Without Product Picker, you’re fighting an uphill battle
- Time-consuming product selections: Every recommendation campaign is a chore, every update is a manual task.
- Broken campaigns due to out-of-stock products: Lost sales. Poor customer experience.
- Stale, repetitive recommendations: Engagement drops, unsubscribes rise.
- Missed revenue opportunities: If you skip the manual work, less relevant products mean fewer conversions.
Ready to build smarter product campaigns?
Product Picker turns your catalog into an easy-to-deliver sales engine. Whether you want to spotlight curated collections or automate recommendations at scale, it’s never been faster—or easier—to deliver the right products to the right customers.
Get in touch with your customer service manager to know more, or if you’re new, get in touch with us.
