Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

Netcore Cloud’s Customer Engagement Tool helped Life Pharmacy to Increase its Online Revenue by 78%

Netcore Cloud's Customer Engagement Tool helped Life Pharmacy to Increase its Online Revenue by 78%

Key Results
78%
Increase in CRM Revenue from Automation
4X
Increase in Conversions from Journey Automation

Company

UAE-based Life Pharmacy started its journey in 1996 with a strong impulse to provide state-of-the-art experience in healthcare retail. Starting with one store, Life Pharmacy now has 300+ retail outlets in the UAE, consisting of Pharmacies, Healthcare Hypermarkets, and Health and Wellness stores catering to an average annual customer base of more than ten million walk-ins. Life Pharmacy is also the number one Online pharmacy in UAE. Life Pharmacy app and website are widely used across UAE for all health, fitness, and lifestyle needs.

Industry: eCommerce

Location: UAE

Category: Customer Engagement, Email, APN, Automation(Journey)

Solution used: Netcore’s Customer Engagement platform

Challenges:

Life Pharmacy wanted to set up automation that would minimize manual intervention when engaging with users. This automation brought its own challenges such as:

  • They needed a solution that was easy to implement and manage without requiring significant technical expertise or manual intervention.
  • To improve the effectiveness of their campaigns, they needed to improve their targeting and retargeting strategies.
  • To improve customer engagement and optimize results, the business needed to adopt an omnichannel approach to marketing campaigns.

Solution:

With Netcore Cloud’s guidance, Life Pharmacy achieved its objective of proactively reaching out to users who abandoned the app during various stages of the purchase cycle.

To achieve this, Netcore Cloud narrowed down the following actionable goals: 

  1. Use an omnichannel approach, including Email and APN, to engage with these users.
  2. Set up up-sell journeys with the goal of increasing repeat purchases.

Netcore Cloud partnered with and helped them achieve their objectives with AI-led customer engagement and automation:

  • Automation: Deployment of web and email automation, such as a series of welcome mailers and messages. These also went out to inactive users to re-engage them.
  • Journeys: Automated journeys with different workflows captured customer interest at different stages and triggered the appropriate communication channel to garner action
  • Contextual web push notifications: These reached web visitors even when they were not active on the website
Unlock unmatched customer experiences,
get started now
Let us show you what's possible with Netcore.