Inability to convert website visitors into purchasing customers despite high traffic
Lack of predictive recommendations based on historical and real-time customer behavior
Showcasing the right products to the right customers at the right time
Netcore’s Strategy
Netcore’s AI-powered personalization and recommendation engine allowed EZMall to:
Lay the foundation for 1:1 personalization using the clickstream data and current context of every website visitor
Offer a reordered listing on the Product Listing Page in the order of products “most likely” to “least likely” to purchase based on relevance to individual customers
Increase purchases per visitor through the “You May Also Like” personalized recommendation widget right under the main product image