Netcore’s AI-led customer engagement suite helps EaseMyTrip scale revenues by 4X

Key results
More than 4X Increase
Netcore uplifted EaseMyTrip's revenue by
4X Increase
Netcore increased EaseMyTrip's transactions by

EaseMyTrip is an Indian online travel company that caters to the growing India’s travel requirements by providing hotel bookings, air tickets, holiday packages, bus bookings, and white-label services, through their website and mobile app

Industry: Travel
Location: India
Solution Used:
Netcore Email, Customer Engagement


  • Low customer engagement due to the pandemic
  • Lack of an effective segmentation strategy
  • Lack of post-pandemic scale-up visibility

Netcore’s Strategy

Netcore’s AI-powered customer engagement suite empowered EaseMyTrip by:

  • Building a strong reactivation strategy via email
  • Refining and analyzing the existing customer engagement setup
  • Studying and deep diving into customer analytics for actionable data-points
  • Scaling customer engagement back to pre-pandemic times
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