Company: VISION+ (MNC Group)
About : VISION+ is one of Indonesia’s leading OTT platforms, serving a mobile-first audience with live sports, original series, and exclusive short-form Microdramas. With 40M+ MAUs and 5M+ paid subscribers, VISION+ is redefining binge-ready entertainment at scale.
Industry: OTT / Media & Entertainment
Location: Indonesia
Category: Customer Engagement, Personalization, AI
Solutions Used: App Push Notifications, In-App Nudges, Journey Orchestration, AI-Driven Personalization (Insight Agent)
Despite strong top-of-funnel traction from live sports and originals, VISION+ faced a familiar OTT challenge – driving repeat visits and completed payments. Batch-and-blast notifications diluted relevance, limiting retention and monetization.
With Netcore, VISION+ built an intent-driven engagement ecosystem:
The shift to behavior-led orchestration delivered measurable growth across engagement and revenue:
Ready to see how VISION+ turned micro-content into daily binge habits?
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