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Diamond Candles increase its revenue by 100% with Netcore partnership

Key Results
2X Up Arrow Green
Online Sales
95% Up Arrow Green
Inboxing Rate

Company:
Diamond candles is an online shop for selling fragrant candles. It is based in Durham, North Carolina. From discovering a beautiful ring in a Ring Candle to exploring new fragrances, their products are designed to create a Diamond Moment worth sharing with friends and family. All the candles are made in their own factory in North Carolina with the best ingredients.
Industry:
Candle Industry
Location:
North America
Category:
Email Deliverability, Email Strategy Consultancy, Sender reputation
Solution Used:
Netcore Email Delivery

 

Challenges

  • Their email program was facing major deliverability concerns and their overall inboxing rate was down for the past 6 months.
  • Almost 70% of the email list was receiving the email offers in spam and hence the revenue from online sales was dismal.
  • Their existing sending domain had email issues with no experts able to guide them.
  • The email sending volume of DC was growing at a faster rate and they needed a scalable platform that could cater to their needs.

Netcore’s Strategy

  • Once the targets were chalked out, our team was on hand to provide DC with every kind of support they required, to turn their email program into a success.
  • DC could use the expertise of our customer success management and deliverability teams right from marketing strategy consulting to troubleshooting deliverability issues and pro-actively fix them.
  • Their legacy sending domain had to be changed as it had acquired a lot of spam history over the months from Mailbox providers and thus required a new sending domain to start the program from scratch.

To know more about our strategy and results download the success story today!!

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