How DermaVidya Achieved 10% Doctor Conversions & 99% Lower Costs with Netcore Cloud
10% Conversion Surge & 99% Cost Reduction: DermaVidya Revolutionizes Doctor Engagement with Netcore Cloud

10% Conversion Surge & 99% Cost Reduction: DermaVidya Revolutionizes Doctor Engagement with Netcore Cloud

Results Achieved
10% up
Conversion Success
99% up
Acquisition cost dropped
5X up
Scalable Outreach

About Derma Vidya

DermaVidya by Alembic Pharmaceuticals is an advanced digital learning platform designed exclusively for dermatologists. It offers a unique blend of globally published and carefully curated content, providing access to a diverse array of resources. These resources include over 100+ eBooks, 50+ eJournals, exclusive courses in Dermatology and Cosmetology, and procedural videos crafted by experienced dermatologists. DermaVidya’s core objective is to keep dermatologists continuously informed and up-to-date in the field of Dermatology, thereby enabling them to provide improved patient care and achieve better clinical outcomes

 

Company: Derma Vidya

Website: https://www.dermavidya.com/

Industry: Medical Information Platform

Location: India

Category: Customer Engagement

Solutions Used:  Netcore Cloud’s Full-Stack Customer Engagement Suite

Objectives

  • Drive Conversions through a digital-first model.
  • Seamlessly transform offline registrations into digital onboarding.
  • Engage doctors through automated, personalized communications.
  • Increase platform adoption with reduced operational costs.
  • Enhance customer engagement and maximize conversions through smart segmentation.

 

Netcore Cloud’s Strategy

Netcore Cloud transformed DermaVidya’s doctor onboarding process, effectively eliminating manual interventions and significantly improving efficiency. The revamped strategy involved a methodical approach:

  1. Shift to Full Automation: The manual MR-led onboarding was replaced with a fully automated system.
  2. Multi-channel Engagement: An automated follow-up system was implemented through WhatsApp and Email, ensuring at least three touchpoints in a week to maximize doctor engagement and conversions.
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