Constance Drives 22X ROI in 90 Days with Agentic Marketing
Constance Drives 22X ROI in 90 Days with Agentic Retail Engagement

Constance Drives 22X ROI in 90 Days with Agentic Retail Engagement

Results Achieved
22X up
ROI
20% up
CRM Revenue
10% Increase
Online Revenue

Company: Constance

About: Constance is Brazil’s largest self-shoes retail network, operating 360+ stores across 20+ states. Known for its revolutionary self-service store model, Constance blends scale, convenience, and customer-first retail experiences across physical and digital channels.

Industry: Retail (Footwear)

Location: Brazil

Category: Customer Engagement, CRM Automation, AI, Agentic

Solutions Used: Scheduler Agent, Content Agent, Behavioral Journeys, Lifecycle Automation

The Challenge

Scaling Digital Engagement Without Losing Relevance

Constance had mastered physical retail at scale – but digital engagement was a different challenge. As customers increasingly interacted across email, app, and online storefronts, journeys became fragmented.

The core challenge was clear:
How could Constance engage customers at the right moment, across the right channel, without relying on manual, campaign-led execution – while still driving conversions and loyalty at scale?

The Solution

From Campaigns to Intelligent, Behavior-Led Journeys

With Netcore, Constance reimagined CRM as an always-on engagement engine – built around real customer behavior, not static calendars.

  • AI-driven send-time and subject-line optimization to maximize opens and clicks
  • Behavior-triggered journeys to recover high-intent actions like product views and cart abandonment
  • Occasion-based campaigns aligned to peak retail moments such as Valentine’s Day and Mother’s Day
  • Lifecycle automation that reduced manual effort while increasing relevance

Every interaction was timed, contextual, and designed to convert.

The Impact

The Proof: Intelligent Engagement Delivers Revenue at Scale

The shift from disconnected campaigns to intelligent journeys delivered fast, measurable results – within just 90 days:

  • ROI: 22X return on investment
  • Revenue Contribution: 20% of total CRM revenue driven by journey automation
  • Online Growth: 10% of total online revenue powered by Netcore engagement

Constance didn’t just improve engagement. They built a scalable CRM engine designed for modern retail growth.

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