Bidoo Drives 46% Email Revenue Growth with Netcore
Bidoo,  Italy’s Leading Auctions Platform, Drives 46% Email Revenue Growth by Winning the Primary Inbox

Bidoo, Italy’s Leading Auctions Platform, Drives 46% Email Revenue Growth by Winning the Primary Inbox

Results Achieved
46% up
Email Revenue
15.3% up
CTR

Company: Bidoo

About: Bidoo is an entertainment-commerce platform built around real-time auctions, where timing, transparency, and trust drive engagement.

Industry: Entertainment Commerce / Auctions

Location: Global

Category: Email Deliverability, Customer Engagement

Solutions Used: Primary Inboxing, Scheduler Agent, Engagement Scoring

The Challenge

When Important Auction Emails Went Unseen

Email fuels Bidoo’s auction experience – alerting users, driving bids, and sustaining momentum. But as scale increased, high-intent emails weren’t always landing where users would notice them.

Delivered didn’t always mean seen.
And in auctions, missed moments mean missed revenue.

The Solution

Deliverability-First Visibility

Bidoo partnered with Netcore to re-engineer inbox placement—ensuring emails consistently reached the Primary inbox, where users act.

  • Deliverability-first strategy led by Netcore’s expert team
  • Engagement-based prioritization for high-intent users
  • AI-driven send-time optimisation
  • Content optimisation to strengthen inbox trust

 

The Impact

Fewer Emails. Bigger Returns.

  • 46% increase in email revenue
  • 15.3% lift in CTRs
  • 9.23% fewer emails sent

Email became a scalable growth engine, not just an engagement channel.

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