Beyoung Achieves 4.8X Repurchase Growth with Netcore
Beyoung Drives 4.8X Repurchase Growth and 5X Customer Loyalty with Netcore

Beyoung Drives 4.8X Repurchase Growth and 5X Customer Loyalty with Netcore

Results Achieved
4.8X up
Repurchase Rate Growth
5X up
Increase in Customer Loyalty Volume

Company: Beyoung

About Beyoung:
Founded in 2016, Beyoung is a multifunctional dermocosmetics brand combining high performance, proven efficacy, and affordable formulas. Designed for people who listen to their skin and value real results, Beyoung creates skincare that evolves with its consumers.

Industry: Ecommerce/D2C

Location: São Paulo, Brazil

Category: Customer Engagement, Lifecycle Marketing

Solutions Used: Omnichannel Journeys, Automation, Personalization, Nudges,

The Challenge

Turning One-Time Buyers into Loyal Customers

As Beyoung scaled rapidly, customer engagement began to fragment. New shoppers dropped off mid-journey, repeat purchases remained capped at 5%, and communication lived in silos.

The challenge: build consistent, habit-forming engagement in a category where loyalty is everything.

The Solution

Behavior-Led Engagement for Binge-Ready Moments

With Netcore, VISION+ built an intent-driven engagement ecosystem:

  • Real-time push and in-app triggers based on content affinity
  • Interactive push formats for frictionless content discovery
  • AI-powered Insight Agent to predict binge-readiness and optimize next-best actions
  • Automated journeys connecting sports spikes to premium subscriptions

The Impact

A Self-Sustaining Loyalty Loop

By September, the results spoke for themselves:

  • Repurchase rate jumped from 5% to 24% (4.8X growth)
  • Customer loyalty volume scaled nearly 5X
  • Fragmented outreach evolved into seamless omnichannel engagement

Beyoung transformed its funnel into a continuous loyalty engine – capturing new intent and compounding lifetime value.

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