The Inevitable Change in Email Metrics in 2020

Believe it or not, even though the Pandemic has hit many businesses and media, Email communication is one of those robust media which has not been disrupted. 76% of the users still believe that Email is the right channel to reach out to them by their favorite brands.
In this whitepaper, you will get an insight into:
- Personalizing Subject Lines for Better Engagement
- Increasing deliverability through AI-powered platform
- Adopting a segmented approach in Marketing
- Send time optimization
- More significant engagements for added creativity in Email Campaigns
94% of the Americans check their Emails regularly. As a marketer, this number can give better results if "Return on Investment" is replaced by "Return on Impact."





