Worried About Your AI Marketing Strategy? Read the Agentic Marketing 2026 Predictions Report! →
POST
5 min read
Push Notifications vs. In-App Messages: What’s Best for your User Engagement Strategy?
Push Notifications and In-App Messages are like the two hands of an ambidex...
Ritu Poddar
Read more
POST
5 min read
7 Reasons Why Marketing Automation is Important
Embracing marketing technology is undeniably essential for the modern mark...
Read more
POST
6 min read
5 Best Examples of iOS Push Notifications to Re-engage Dormant Users
Why are push notifications so important today? Did you know that the global...
Read more
POST
5 min read
5 Best Examples of In-App Messages to Power User Engagement
Being a mobile marketer is no cakewalk!
Pradyut Hande
Read more
POST
6 min read
[Product Update] Evolve your App Marketing Growth Framework: With Smartech’s Smashing Features Just Added
‘Mediocre marketers think in terms of campaigns. Great marketers think in...
Read more
POST
3 min read
Conversion Tracking: Now Easily Measure your Multi-Channel Marketing ROI
Have you ever struggled with a weight loss program?
Ritu Poddar
Read more
POST
3 min read
Take Mobile Marketing Experimentation to the Next Level: Split Test Your Push Notification Campaigns
In today’s digital marketing era, a recent success mantra being adopted b...
Ritu Poddar
Read more
POST
5 min read
How to A/B Test Push Notifications to Level Up your Mobile Marketing Game
When it comes to your mobile marketing strategy, push notifications constit...
Pradyut Hande
Read more
POST
4 min read
Leverage Geolocation Targeting to Power your Mobile Marketing Game
Do you remember the global craze that the viral mobile game, Pokemon Go, sp...
Ritu Poddar
Read more
POST
6 min read
5 Hacks to Serve User Retention on the Table for Food Delivery Apps
The online food delivery market in India is valued at $7.12 billion and i...
Pradyut Hande
Read more
POST
4 min read
Optimise your Marketing Strategy with Frequency Capping
An old adage that has continued to stand the test of time says “anything ...
Ritu Poddar
Read more
POST
4 min read
Dial “E” for User Engagement: 5 Messaging Campaigns to Boost Conversions for Telecom Apps
For digital businesses like yours, your web and app platforms are mere exte...
Pradyut Hande
Read more
