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A Detailed Guide to SMTP Port 587
In 1998, RFC2476was submitted in order to add a new port for internet email...
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4 Simple Ways to Protect Your Website from Spam Signups
With online businesses choosing seamless registration experience over secur...
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8 Strategies to help you Rethink Customer Retention Marketing
Too many expectations, they say, bring resentment. I’ll start off t...
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11 Ways to Maximize Value from Transactional Emails
These best practices may seem obvious to some marketers, but they’re cert...
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Is Your Personalization Experience Intelligent or Dumb?
In today’s digital world, the role of marketers has evolved way beyond fr...
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How to Personalize Your Cross-Selling and Upselling Strategy
The waiter asked me, “Should I get you your favorite wine with the pa...
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The How and Why of Email Marketing
Email marketing is a way of promoting your business through email. It’s o...
Michael Bird
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[Ecommerce] A Marketer’s Guide to Convert One-time Shoppers into Loyal Customers
This Diwali, I wanted to gift a new smartphone to my dad. I opened my favor...
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Using Data: Steps to Implement Personalized Marketing Strategy
Let’s start this one with talking about first dates. It’s fairly ...
Rohit Srivastav
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How Netcore’s WhatsApp Chatbot Helped Flipkart Deliver Customer Delight at Scale
“Exceptional customer experiences are the only sustainable platform for c...
Pradyut Hande
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Switching ESPs? 5 Myths You Should Never EVER Believe
Email marketing has been around for decades now and we all know that it is ...
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Benefits of using AMP in Email Marketing – Complete Guide
When Google announced Accelerated Mobile Pages (AMP) powered Emails earlier...
Tejas Pitkar
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