Discover how Netcore Cloud fuelled Hungry Hub’s hunger for innovation with delicious experiences anda 56% uplift in revenue from journeys

Discover how Netcore Cloud fuelled Hungry Hub’s hunger for innovation with delicious experiences and a 56% uplift in revenue from journeys

Results Achieved
56% up
uplift in revenue from journeys
24% up
increase in user sign-ups
19%
increase in email open rates
31%
lift in email click rates

About Hungry Hub

Hungry Hub is an innovative dining platform founded in 2014 by passionate food lovers. Poised to revolutionize Thailand’s dining scene, Hungry Hub offers a plethora of dining packages and exciting deals on all meals booked on the platform. Offerings range from all-you-can-eat buffets to fixed-price sharing sets, unlimited dining deals, and other creative dining experiences tailored to suit diverse occasions and preferences.

Company: Hungry Hub

Industry: Food Tech

Location: Thailand

Category: Customer Engagement

Solutions Used: Journey Orchestration, AMP Emails, Push, Send Time Optimization, Geo-fencing, On-site Pop-ups, Managed Services

Business Objectives

When Hungry Hub approached Netcore, they had three clear objectives:

  1. Enhance communication across platforms to drive higher engagement, increasing customer sign-ups, conversions and revenue.
  2. Drive personalization in customer experience at scale through marketing automation and geo-fencing initiatives.
  3. Derive meaningful and strategic insights on customer behavior to refine omnichannel marketing efforts and improve customer connection.

Challenges Faced

Prior to Netcore, the Hungry Hub team used CleverTap for their marketing automation but faced several challenges:

  • Despite reasonable campaign spending and investment in additional managed services, they didn’t receive the right tool & team support to attain the expected ROI.
  • The support from Customer Success Managers in providing tailored recommendations and helping users derive the maximum benefit from the tool fell short.
  • Some key engagement channels and features the Hungry Hub team wanted to explore additionally were also unavailable.

To overcome these challenges, the team decided to move to Netcore Cloud and boost their omnichannel engagement and experience.

Solution

Netcore used its expertise to advise Hungry Hub on making tailored improvements to their overall marketing efforts across the following:

  • Smarter Segmentation for Precision Targeting
  • AI-Powered Personalization at Scale
  • Lifecycle Automation that Converts
  • Faster Adoption Through New Channel and Feature Rollouts
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