Success Story: Fast-Scaling Ecommerce Brand Turning Real-Time Intent into 100 Crore Revenue Streams

In 2023, a fast-growing ecommerce brand found itself at a crossroads.

They had the traffic and a loyal customer base. Their catalog was growing and so was their reputation. But something critical was missing—conversions were stalling, and repeat purchases weren’t keeping up with the pace of growth.

Despite doing everything right on paper, the cracks were showing:

• Email campaigns were underperforming resulting in lower conversions.
• Cart abandonments were rising.
• Their stack of disconnected tools wasn’t delivering the insights or engagement they needed.

Their team knew exactly what was holding them back: they weren’t activating real-time customer intent. As a result, their campaigns consistently hovered around break-even—even as the brand scaled. Growth had flatlined. The usual tricks—tweaking ad creatives, adjusting bids, optimizing landing pages—had run their course. They’d hit the ceiling of traditional performance marketing.

What they needed now was the power of AI to read between the lines—spot intent signals as they happened and act on them instantly. Because if they didn’t figure it out soon, they’d keep pouring money into campaigns that never moved the needle.

The Reality of Growth With Low Conversions

The brand was investing heavily in performance marketing and traffic acquisition. But the journey from visitor to buyer was disjointed.

Each marketing tool worked in its own silo—emails over here, SMS over there, app data in yet another platform. Campaigns took too long to execute. Worse, personalization was lagging.

Even when customers showed clear intent—browsing a product multiple times, adding to the cart, clicking “notify me when back in stock”—nothing happened in real-time.

The turning point came when the leadership team asked:
“What if we could act on every customer signal the moment it happens?”

That single question was the catalyst for their pivot to an Agentic AI Marketing Platform. This platform would design campaigns based on real-time customer behavior, effectively converting visitors into loyal customers.

The Switch to Netcore Cloud: Unified Customer Engagement Platform

Netcore Cloud offered what the brand had been missing: an intelligent, unified platform that could turn real-time customer behavior into instant, personalized engagement across every channel.

What stood out wasn’t just the breadth of features—but how tightly integrated they were:

• AI-powered segmentation
• Real-time shoppable messaging (Inbox Commerce)
• Smart search personalization
• No-code merchandising
• Campaign analytics powerful enough to replace Mixpanel and Amplitude
• Personalized product recommendations across channels

The promise? To drive faster decisions, better engagement, and stronger conversions by making every customer interaction smarter.

What followed was nothing short of a transformation.

Strategies that led to 100 Crore+ in Revenue

1. Inbox Commerce: Making Every Message Shoppable

The brand’s first big win came through Netcore’s Inbox Commerce.
They launched interactive shopping experiences directly inside WhatsApp, Email, and RCS—so customers could browse, interact, and purchase without ever leaving the chat/channel.

The difference was night and day:

• WhatsApp campaigns featured personalized product carousels and tap-to-buy buttons.
• Emails turned into mini storefronts—powered by behavioral data.
• Abandoned cart flows re-engaged users instantly, with real-time back-in-stock or low-stock nudges.

Results:

• 10X increase in WhatsApp conversion rates
  
• 5X growth in repeat purchases from email flows
  
• 40% higher cart recovery rates.
  

2. Segmentation AI: Predictive Targeting That Drives Results

Previously, segmentation was guesswork—and launching campaigns took days.

Netcore’s Segmentation AI changed that overnight.

The team began using:

• Propensity models to predict who would convert, who might churn, and who needed nurturing.
• Affinity scores to recommend the most relevant categories and products.
• Lookalike segments to expand their reach to high-LTV profiles.

Now, their campaigns were personalized at scale—faster and smarter.

Results:

• 35% uplift in campaign engagement.
  
• 60% faster campaign launches.
  
• 25% drop in churn from at-risk segments.

They no longer blasted. They predicted—and it paid off.

3. Search Personalization: Turning Queries Into Conversions

Before Netcore, search was just a function—useful but static.

Now, it became a high-performance sales engine.

Netcore’s search personalization engine dynamically adjusted search results based on:

• Real-time behavior (what users clicked, viewed, or ignored)
• Historical preferences (frequently bought brands, sizes, colors)
• Affinity and seasonality signals.

Shoppers found exactly what they were looking for—often before they finished typing.

Results:

• 3X higher conversion rates from search users
• 45% drop in bounce rates on search result pages
• Increased AOV through smarter, in-search recommendations.

4. No-Code Merchandising: Personalization Without Developer Bottlenecks

Campaign launches used to be a slow, resource-draining process.
That changed with Netcore’s no-code merchandising triggers. The marketing team could now:

• Highlight trending products based on category.
• Dynamically insert “recently viewed” or “similar to” product tiles.
• Auto-populate bundles personalized to each customer.

All this without a single line of code. Can you believe that? It was only possible with Netcore’s no-code merchandising triggers.

Results:

• 80% reduction in time to launch campaigns.
• 28% higher click-to-cart conversions.
• A more agile, empowered marketing team.

No dev tickets. No delays. Just velocity.

5. Insight Agent

The brand’s mobile app had been a data blind spot. They relied on third-party platforms like Mixpanel and Amplitude to understand usage—but insights were fragmented & costs were higher.

Netcore’s Insight Agent delivered a crystal-clear picture of:

• How users moved through funnels
• Which journeys led to actual purchases
• Which channels delivered the highest ROI

They have real-time analytics tied directly to campaign performance.

Results:

• Weekly reporting time cut from 6 hours to 15 minutes
• End-to-end attribution from push to purchase
• Data-driven decisions in every experiment

6. Cross-Channel Product Recommendations: Relevance That Scales

Finally, the brand unlocked consistent, high-impact product recommendations across:

• WhatsApp
• SMS
• Email
• Website
• App

These weren’t just “popular picks.” They were:

• AI-generated based on browsing, purchase, and interest data
• Refined with real-time context: seasonality, cart value, user intent
• Tested and optimized for different cohorts and segments

Results:

• 40% increase in repeat purchases
• 22% growth in CLTV from returning customers

Increased brand affinity, with shoppers saying: “You always show me what I love.”

The Payoff: 100 Crore in attributable revenue from real-time engagement

With Netcore Cloud powering the entire engagement engine, the brand saw transformative results in just 12 months:

• Over 10 Crore in attributable revenue from real-time engagement
• 2X growth in revenue from repeat buyers
  
• 30% boost in AOV with personalized product bundles
• 40% savings in martech costs by consolidating tools

They didn’t just become more efficient. They became unstoppable.

What’s Next? Precision Scaling With Confidence

Today, the brand is:

• Launching AI-powered loyalty journeys to reward high-LTV users
• Using WhatsApp as a conversational sales and support channel
• Scaling across new regions with Netcore’s plug-and-play architecture

They’ve gone from chasing intent to leading with it.

Key Takeaway

If your ecommerce business is scaling fast—but you’re still stuck with siloed tools, missed opportunities, and conversion gaps—this story should sound familiar.

The difference? This brand acted.

They partnered with Netcore Cloud. And they didn’t just grow. They converted intent into revenue—with speed, intelligence, and consistency.

The question is: will you?

Book a personalized growth consultation with Netcore Cloud today.