Mapan

Mapan witnessed a 21% increase in feature adoption using Netcore’s No-code Product Experience platform

Key Results
21%
Increase in feature adoption for ‘Arisan service’
14%
Increase in users clicking on ‘redeem points’ feature

Company: Founded in 2009, Mapan is an Indonesian community based financial technology company that empowers a network of hundreds of thousands of low to middle-income families through better access to products and services by leveraging technology.

https://mapan.id/

Industry: Financial technology 

Location: Indonesia 

Category: Product Experience 

Solution used: Netcore No-code Product Experience

Challenges 

  • Low feature discovery and adoption due to lack of awareness amongst users. This resulted in low activation and lesser acquisitions through referrals.

Netcore Cloud’s Strategy: 

Netcore’s No-code Product Experience platform helped Mapan by: 

  • Highlighting key features to the new user segment using a no-code spotlight nudge to drive quicker activations and feature adoption 
  • Triggering no-code walkthroughs with a series of spotlight nudges that encouraged users to adopt the redeem points feature that in turn would increase acquisitions through referrals
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