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Leading job site in US

Leading Job Site in the US Achieves Uplift in Deliverability and Engagement with Netcore

Key results
23%
Increase in Inbox Placement Rate
42%
Uplift in Open Rates
Overview:
A leading job site, headquartered in the United States, allows employers to connect with more than 60 million candidates, target the right talent, and place custom advertisements. The Job site sends millions of promotional and transactional emails daily. They are dependent on email marketing for their website traffic and revenue from jobs provided to the successful candidates.
Industry:
Job search
Location:
United states
Category:
Email deliverability
Solution Used:
Netcore Email

Challenge

They were facing email deliverability issues due to the block-listing of their domain (sending marketing emails) in Spamhaus. We know that when your sending domain or IP gets listed in any of the blocklists, it can be a complete show stopper for your email activity.

Emails sent from a blocked domain or IP is either rejected by the recipient servers or put in the spam folder by the ISPs. The brand, in this case, study, was going through a similar fate.

Netcore’s Strategy

Our deliverability team helped the brand to repair their email deliverability up to a remarkable extent. There was an additional improvement in campaign performance with engagement metrics due to our expert consulting.

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