India’s Largest Taxi Aggregator Service Reduces Customer Complaints by 90%
Key results
0.01 ms
Email latency
90%
reduction in customer complaints
11%
Increase in customer engagement
7%
Increase in incremental transactions
Industry:
Travel
Location:
India
Category:
Email Marketing
Solution Used:
Netcore Email
Challenges
Latency in picking emails from applications resulting in delayed delivery of crucial emails. Emails landing in SPAM also resulted in poor customer experience.
Netcore’s Strategy
Email delivery speed – installation of servers at client’s international data centre to null the latency
Real-time tracking to take relevant and timely actions
Expert email consultancy to implement email best practices
Research-backed resources to optimize your email program