Cookr Boosts Revenue by 6X with Netcore’s Advanced App Push Innovations

Cookr Boosts Revenue by 6X with Netcore’s Advanced App Push Innovations

Key Results
Uplift in Homepage Traffic
App Sessions in 90 Days
Netcore contribution using only APN

Company: Cookr


Industry: Food Tech

Location: India

Category: Customer Engagement

Solution Used: Netcore Cloud’s Full-stack Customer Engagement Platform


Cookr app users expressed a desire to enhance brand recall during meal times. Our goal is to ensure that when hunger strikes, Cookr is the first name that comes to mind, preventing them from turning to competitors.

Cookr wasn’t collecting email IDs due to high registration drop-offs when the email field was mandatory. We aimed to optimize APNs to boost conversions.

Cookr also experienced high cart drop-offs and sought to leverage Netcore’s technology to retain traffic and convert it into paying users.


Netcore’s Strategy:

App Push Innovations

With drip campaigns, we strategically sent App Push Notifications in 2 slots, which were conveniently timed for users to place orders.


Cart Abandonment Journey

Using Netcore’s journey builder, automated APNs were sent to users who abandoned the cart, encouraging them to complete the checkout. Using Whatsapp in journeys, we reached user on their most preferred channel and enabled them to complete the order easily.

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