The E-Commerce Marketers Guide to Deep Personalization

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‘In a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff.’ – Seth Godin.

Today’s ecommerce platforms offer virtually infinite number of products to choose from. While shoppers deal with the overwhelm of finding the right product from a sea of choices, retailers struggle to meet consumer needs and find uniquely personalized ways to serve all of them without creating an overwhelm.

This whitepaper serves as a comprehensive guide to understand the need for personalization and ways to implement personalization across the website. It also covers re-engagement techniques to bring back the shoppers to the platform.

Key Takeaways:

1. Understanding the need for personalization
2. Personalizing the website for each customer
3. Re-engaging customers through personalized targeting

FlipKart
Disney+Hotsar
OLA
nexxt
OYO
Swiggy

Enroll for Netcore's Personalization Relief Program

Why Choose Netcore for Omnichannel Personalization

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Patented AI-based model

Algorithms that improve your web & app conversions by predicting &
sharing right products for each customer in real-time

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Quick integration Quicker results

Taking less than fifteen minutes, Smartech was built to integrate &
scale quickly to help you jump right into business

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Performance Reporting

Measure conversion uplifts with advanced A/B testing within
5 weeks of integration

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Personalization beyond home-page

Make shopping easy for your customers by greeting them with
personalized boutiques and communications using past data

Our Promise

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10-13% increase in conversions
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6-9% increase in add-to-carts
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30-60% increase in CTRs
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15 Minutes to integrate
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5 days for going online
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5 weeks to see results

Netcore vs Others

Long story short to help you make the correct choice

Competition

  • Integration takes 240 hours
  • Personalization on some pages
  • No personalization on messaging
  • No ownership of KPI
  • Click-stream data

Netcore

  • Integration takes 15 minutes
  • Personalized boutiques & more
  • Personalization across communications
  • KPI uplift with proof of concept
  • Click & eye-ball data
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