Netcore’s AI-powered Website Personalization & Product Recommendations Help Top Indian Fast Fashion Brand Boost E-Commerce Revenues by 13.7% & Conversion Rate by 13.4%

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Top Indian Fast Fashion Brand Boost E-Commerce Revenues

Key Results

13.7% increased E-Commerce Website Revenues

13.4% increased Conversion Rate (i.e. overall purchase)

8.9% increased Add-to-Cart Rate

11% increased customer engagement (product views)

Challenges

  • High drop-offs due to inaccurate product recommendations
  • Availability of wide range of products in their catalogue made product discovery a challenge
  • Inability to provide 1:1 product recommendations based on what customer is likely to buy
  • Lack of personalized recommendations hampered the checkout of products already added to the cart

Smartech's Strategy

Netcore Smartech’s AI-led product recommendation strategy helped the top Indian fast fashion e-commerce brand by:

  • Netcore Smartech’s AI engine, Raman, predicts products that every customer is most likely to purchase & provides personalized product recommendations
  • Designing and deploying personalized product recommendation widgets across all stages of the customer journey on the website
FlipKart
Disney+Hotsar
OLA
nexxt
OYO
Swiggy

The E-Commerce Marketers Guide to Deep Personalization

Why Choose Netcore for Personalization

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Patented AI-based model

Algorithms that improve your web & app conversions by predicting &
sharing right products for each customer in real-time

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Quick integration Quicker results

Taking less than fifteen minutes, the platform is built to integrate &
scale-up quickly to help you jump right into business

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Performance Reporting

Measure conversion uplifts with advanced A/B testing within
5 weeks of integration

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Personalization beyond home-page

Make shopping easy for your customers by greeting them with
personalized boutiques and communications using past data

Our Promise

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10-13% increase in conversions
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6-9% increase in add-to-carts
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30-60% increase in CTRs
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15 Minutes to integrate
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5 days for going online
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5 weeks to see results

Netcore vs Others

Long story short to help you make the correct choice

Competition

  • Integration takes 240 hours
  • Personalization on some pages
  • No personalization on messaging
  • No ownership of KPI
  • Click-stream data

Netcore

  • Integration takes 15 minutes
  • Personalized boutiques & more
  • Personalization across communications
  • KPI uplift with proof of concept
  • Click & eye-ball data