BPI-Philam achieves 200% uplift in unique email open rates & 15x improvement in clicks
Key Results
15x Improvement in clicks
200% Uplift in open rates.
Challenge
- BPI-Philam’s marketing team was in search of innovative ways to improve their email engagement.
- It was observed that personalized emails received better engagement compared to generic ones.
- The team was focused on building the right attributes in order to properly tag the characteristics of its customers.
Netcore Smartech Strategy
BPI-Philam and Netcore worked together to identify and improve customer engagement
- Worked on a strategy to increase customer engagement with the brand.
- Performed thorough segmentation of the email lists to ensure relevant and contextual content was sent out to the appropriate audience.
- We leveraged the Recency-Frequency-Monetary methodology which helps identify how recently a user interacted with an email, how often they engage, and the monetary value of the individual user to determine which segments each user must be categorized in.
Access Global Email Trends Report 2020
Why Choose Netcore for Email
AI-Powered Email Delivery & Campaigns
Powerful Transactional APIs for seamless integration
Actionable Analytics for Email Intelligence
Advanced Customer segmentation, Send time & Subject line optimization
Managed Consulting Services by Email Experts
White-Glove Services for smooth onboarding
With Netcore’s Smart Push Technology, we’ve been able to achieve a delivery rate uplift of more than 40% for our app push notifications – boosting user activation/reactivation.
Increasing app push notification delivery rates is one of the biggest challenge faced by mobile marketers today. At EasemyTrip, our focus has always been to discover & implement innovative technology to strengthen our overall mobile app experience. With Netcore’s Smart Push Technology, we’ve been able to achieve a delivery rate uplift of more than 40% for our app push notifications – boosting user activation/reactivation. The expert consultancy and constant support extended by their Customer Success team has been pivotal in achieving this success.
Vikash Goyal
Head, Marketing
Netcore helped us achieve personalization at scale easily which led to an 8.48% conversion uplift
Netcore personalization engine helped us recommend relevant products to our customers throughout different parts of their journey on our website. We are able to achieve personalization at scale easily and see an 8% conversion uplift.
Vivian Ting Shi Min
Product Manager
Netcore’s personalization engine led to an ATC increase of 4%-5% on the existing engine of an industry giant
We were already using a renowned recommendation engine and were getting good conversion rates, when we were introduced to Netcore through a co-marketer in Australia. Netcore’s personalisation engine helped us further improve the accuracy of the recommendations. Also, we were able to integrate these effectively at more different touch-points in the website. With this, we were able to increase the ATC rates by 4%-5% ON TOP of the existing engine.
Would recommend others to try them out!
Jacob Dryer
Digital Marketing Manager
Netcore’s Personalization Engine will Power us in Delivering Delightful Customer Experiences
We saw the Netcore platform and were impressed by the capabilities. Their deep expertise in the industry with some marquee names instilled us with the confidence we needed. I believe their proprietary AI-based personalization platform will be instrumental for the enhanced user experience and engagement we envision for our customers.
Jaslyn Chan
Founding Member and Chief Growth Officer
We see a difference compared to the other providers, right from the warmth and the turnaround towards queries we come up with.
Mary Boston
Chief Marketing Officer
By switching to Netcore our user engagement went up 1.5X and unique open rates by 2X – One of the Top 6 Global Foodtech Unicorns
“By switching to Netcore, our user engagement went up 1.5x and unique open rates by over 2x. We also achieved 95% Primary Inboxing in Gmail while unique click rates doubled in just 6 months. Our moment of delight was when a recent email campaign (with a user base of millions) fetched us an open rate of 25% & CTR of 7% which is unheard of in email marketing.”
Sudeep Bansal
AVP Digital & Retention Marketing, Swiggy
Since we fully launched with Netcore and stopped using Mailchimp our open rate has increased by about 50%, And we’re only a week in!
Since we fully launched with Netcore (and stopped using Mailchimp) our open rate has increased by about 50%, and revenue is up 30% from the previous comparable reporting period. And we’re only a week in!
Courtney Minor
Email Marketing Manager
Netcore support is quick and great!
One of the best SMTP relay services I have ever used. Netcore support is quick and great!
Jason Marzetti
Remote Operations Centre Manager,F12.net
Their expert consultancy has helped ensure that our Gmail inboxing, IP reputation and domain are healthy
We migrated over to Netcore as we were outgrowing our previous ESP and needed to be able to send more emails at a faster speed. Their expert consultancy has helped ensure that our Gmail inboxing, IP reputation and domain are healthy and in good standing. The advanced segmentation, send-time optimization, reporting, and other features are incredible.
Kalyn Cooper
Office Manager Connected Investors & Email Marketing Strategist
Netcore is better than Mailchimp…
Netcore is better than Mailchimp and others we tried. The delivery rate with Netcore is higher than any other 3rd party email senders we tried.
Adam Wilkinson
CEO, Jade Bloom INC.
Team Netcore is terrific!
Team Netcore is terrific; we have excellent communication. They are really smart and extremely adept at helping with configurations. We view them as an important ally.
Scott Wolf
CEO, ArcaMax Publishing
I highly recommend you consider Netcore for your email delivery…
Our experience with the previous vendor SendGrid had been less than ideal. We wanted more from our email service provider. Netcore monitors our deliverability and proactively reach out to us to alert us when they see something happening that might affect deliverability, and more importantly, they recommend best email practices. The service level from the Netcore team is unprecedented from tech companies. I highly recommend you consider Netcore for your email delivery.
Chris Taft
Senior Director of Marketing Pocket Testament League
We have seen significant results using the Netcore platform…
“We have seen significant results using the Netcore platform and there has been a good boost with our open and click rates compared to what we have seen with other providers. There is adequate visibility into our campaign performance which helps tune our marketing strategy towards the desired results.”
Tara McAdams
Digital Media & Marketing Manager, SignUp.com
Netcore not only helped us refine our list but also with understanding our analytics, boosting open rates
We have looked for years, and wasted many thousands of dollars, hoping to find a company like Netcore. We have been blown away on a weekly basis by Netcore’s responsiveness, knowledge, creative solutions, and yes, help with deliverability. Netcore not only helped us refine our list but also with understanding our analytics, boosting open rates, and preparing us to take advantage of Netcore’s expertise in messaging on platforms beyond email as our member outreach expands. Creative COW is growing again, and we see Netcore as one of our most important partners.
Tim Wilson
Editor-in-Chief Creative COW