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EDGE – A Netcore Product event December 2021 Edition
Written by
Pradeep Thangaraju
Pradeep Thangaraju
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EDGE – A Netcore Product event December 2021 Edition

Netcore EDGE is our flagship product event where we showcase the cutting EDGE advancements in our Customer Engagement and Experience platform.

Here’s a recap of the event with key highlights for you to watch on-demand:

Highlights

Keynote Session

Netcore Cloud’s Group CEO – Kalpit Jain talks about our acquisitions, investments in AI/ML, CDP offering, DXP vision and plans for 2022 to deliver superior digital experience.

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Khatabook – Customer Happiness story

Khatabook shares their success story about how they turned their mobile app into a #growthengine by leveraging our contextual nudges and walk-throughs.

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TopKarir – Customer Happiness Story

TopKarir Indonesia leveraged our platform to gain deep insights on user navigation, and shared another experience of how they boosted customer engagement.

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And, here’s what we announced.

Digital Experience  Stack (DXP)

Full stack CDP tool – Unifying Communication, Engagement & Product Experience for superior Digital Experience.

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Product Experiences that lead to Growth

No-code way of incorporating nudges. Improving customer activation and funnel conversions with nudge walkthroughs.

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Business Triggers in Journeys

Engage with customers on the basis of occurrence of various business events – Back in stock, Price drop, New arrival, Flight delayed and many more.

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Geo-fence in Journeys

Engage with customers based on user location data and options such as geo-fence entry, exit or dwell.

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Control Group in Journeys

Measure the impact of journey campaigns on customers. Calculate ROI. Make data-based decisions.

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Split Action in Journeys

Explore which combination of variants works the best out of all the possibilities in customer journeys. AB test findings and more.

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User Path Analysis

Visualizes & plots how users navigate through your app, helps decode user drop-offs and arrest churn.

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AI-powered Predictive Segments

Predict the right audience to achieve your objective in the most effective way. AI-powered targeting basis user propensity for improved campaign performance and optimised spends.

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Product Performance

Dive deeper into retail data, discover trends, predict outcomes, and make better decisions.

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Personalized Site Search & Discovery

Intelligent Search experience. Increased product discovery. Improved conversions on apps and websites.

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