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For Body Shop, it is very critical for us to ensure our customers have a relevant and personalized experience on our online store. To achieve this, we implemented personalized widgets that studied user preferences and shared product recommendations custom to each user. After a 14-day A/B test with Netcore’s proprietary AI-based Personalization, we observed a 13.2% uplift in overall revenue.
Atul Shivnani
Head of E-commerce and Digital Marketing
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