18+ countries uses Netcore
The engagement segmentation is by far the most insightful tool. My organization has been focusing on the composite metric of recency+frequency to direct our marketing strategies.
For Body Shop, it is very critical to ensure our customers have a relevant and personalized experience on our online store. To achieve this, we implemented personalized widgets on the Home page that studied user preferences and shared product recommendations custom to each user. After a 14 day A/B test with Netcore’s proprietary AI based Personalization, we observed a 13.2% uplift in overall revenue.
Since we fully launched with Netcore (and stopped using Mailchimp), our open rate has increased by about 50%, and revenue is up 30%.